Consultation Services (continued)
Search Engine Optimization and Marketing Consultation Regarding the Following:
• Establishment of short and long run optimization goals
• Creation of web site content that optimized for search engines through extensive copywriting analysis
• Google link popularity
• How to avoid sandboxing, blacklisting, and penalization
• Proper submissions in the best directories
• Cost-benefit insight regarding SEO and Pay-Per-Click advertising
• Successful search engine indexing
• The folly of engine submission services
• Strategies for staying on top
• The “secret sauce” of search engine optimization


